How? How can Toyota's marketing teams think so differently?

Kinja'd!!! "El Relámpago(LZone) - Humanity First!" (lightningzone)
10/24/2014 at 18:12 • Filed to: None

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Toyota USA is celebrating 20 years of Avalon with this:

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The Avalon Touring Sports Special.

But the Europeans get a car with the same trim name, but totally different.

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The Auris Touring Sports


DISCUSSION (8)


Kinja'd!!! Twingo Tamer - About to descend into project car hell. > El Relámpago(LZone) - Humanity First!
10/24/2014 at 18:19

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All this proves is that the word "sports" means absolutely nothing.


Kinja'd!!! El Relámpago(LZone) - Humanity First! > Twingo Tamer - About to descend into project car hell.
10/24/2014 at 18:20

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Or the word "touring".


Kinja'd!!! Cé hé sin > El Relámpago(LZone) - Humanity First!
10/24/2014 at 18:22

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Or the word Toyota.


Kinja'd!!! ranwhenparked > El Relámpago(LZone) - Humanity First!
10/24/2014 at 18:22

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So, Toyota is doing their own Oldsmobile Touring Sedan? Appropriate, given the Avalon's clientele.


Kinja'd!!! Cé hé sin > Twingo Tamer - About to descend into project car hell.
10/24/2014 at 18:22

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Indeed. I recall a Micra Sport.


Kinja'd!!! Twingo Tamer - About to descend into project car hell. > Cé hé sin
10/24/2014 at 18:29

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Ah yes you could get the 1.2 in sport trim. A blistering 0-60 time of 13 seconds.


Kinja'd!!! El Relámpago(LZone) - Humanity First! > Cé hé sin
10/24/2014 at 18:43

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Actually...

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Kinja'd!!! desertdog5051 > El Relámpago(LZone) - Humanity First!
10/24/2014 at 19:27

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Gag! could they make it any uglier?

Had an interesting conversation with 2 friends recently. I asked them "When you walk out to get in your car, does its looks make you feel better about owning it? The 200? Corolla guy said: No, I don't care what it looks like I just want a dependable car. All I do is drive it to where I have to go. The 2014 Focus guy said: I want a car that appeals to me looks wise, and stands out a bit. I said to the Corolla guy: All cars are dependable now. Does that make you wish you had a better looking car or was better styled. His reply: No, they all look about the same to me.

Shows the difference between car people and non-car people. Toyota ain't stupid. They appeal to the Corolla mentality and it works for the most part.